The Professionalisation of Political Communication

The Professionalisation of Political Communication

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Long before a politician opens his mouth to speak in public, his words have been filtered through a team of public relations experts, communications consultants, and campaign assistants. When did politicians’ speeches stop being their own? And who are these professional communicators who fine-tune messages to suit the demands of electoral strategy? In The Professionalization of Political Communication, renowned contributors explore the effect of such consciously manipulated discourse on European politics; the resulting volume is essential for anyone interested in the changing political dialect.
Ralph Negrine is professor of political communication at the University of Sheffield.Christina Holtz-Bacha is professor of communication of the University of Erlangen-Nürnberg, Germany.Paolo Mancini is professor of communication at the University of Perugia, Italy.

Stylianos Papathanassopoulos is professor of media organization and policy at the National and Kapodistrian University of Athens.

Foreword
1: Political Communication in the Era of Professionalisation
Papathanassopoulos, Negrine, Mancini and Holtz-Bacha2: The Professionalisation of Political Communication in Europe
Ralph Negrine3: Professionalisation in the British Electoral and Political Context
Ralph Negrine4: Professionalisation of Politics in Germany
Christina Holtz-Bacha5: The Swedish Model Becomes Less Swedish
Lars W. Nord6: From Accommodation to Professionalisation? The Changing Culture and
    Environment of Dutch Political Communication