The New Academic

Description

In The New Academic, Simon Clews offers a wealth of practical advice on how to write and speak in an entertaining, informative, and, above all, accessible way. He will also help you to take care of the practicalities, the business if you like, of being a writer and communicator. Aimed at researchers at all levels of experience, this book will take you from the basics of writing and speaking, how to develop a public profile, gain traction online—starting with a simple letter to the editor and then moving through writing for newspapers and magazines, radio and TV interviews, as well as podcasting, and even exhibitions and documentary film. This book will teach experts how to be front and centre in public debate so we can all benefit from their knowledge and make informed decisions about the things that matter. Funny, lively, and constructive, this is your hands-on guidebook to excelling in academia. Simon Clews is a writer, editor, arts/literary event organiser, and specialist trainer in written and oral communication. He currently is an Honorary (Senior Fellow) at the Peter Doherty Institute for Infection and Immunity, prior to which he spent 15 years as the Director of the Melbourne Engagement Lab at Melbourne University and 14 years as Festival Director/CEO of the Melbourne Writers’ Festival. www.simonclews.com In The New Academic, Simon Clews shares his wealth of expertise as he offers tips and tricks on how to establish a profile, promote your work and take part in the all-important public conversation. Table of contents Getting started 1 Introduction 2 Academic v 2.0 Writing 3 Just write better 4 What do you have to say? 5 Who are you talking to? 6 Finding the right form 7 Finding your voice 8 The practicalities 9 Less is more – the all-important art of editing 10 Setting the scene (and overcoming obstacles) Speaking 11 Standing and talking 12 Presenting on screen Profiling 13 Platform 9¾ 14 Ask an expert 15 Your Googleability 16 Writing online 17 Tweeting 18 Blogging 19 Websites 20 Working with the media 21 Newspapers and magazines 22 Books 23 Traditional publishing 24 Self-publishing 25 But wait: there’s more! 26 Podcasts 27 Exhibitions 28 Documentaries The biz 29 Show me the money! 30 Should I get an agent? 31 What now? 32 Just before you go … References and resources Appendices Sample invoice Sample pitch Sample media release Acknowledgments

Additional information