How to Argue With a Meat Eater (And Win Every Time)

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An empowering and deeply informative book – Moby

Challenge their beliefs; change the world

If you are a vegan, you’ll know all too well how provocative it can be – you never know when you’ll be challenged or how. But being able to face down and rebut arguments against veganism is hugely important. Not just because many of the arguments lack substance, but because every interaction provides a pivotal moment to create change.

How to Argue With a Meat Eater will teach you to not only become a skilled debater, sharing the secrets of renowned vegan educator Ed Winters, but it will arm you with powerful facts and insights that will give pause to even the most devout meat eater.

Providing you with the knowledge to become a better conversationalist and critical thinker, and the motivation to create a more ethical, kind and sustainable world, let this book be your guide and inspiration to know that, no matter what the argument, you can win every time.

An absolute must-read – it shows how we can communicate incredibly emotive topics with confidence and compassion, and provides the reader with indispensable tools to express themselves clearly and persuasively.—Rich Roll

Ed Winters builds on his groundbreaking debut book with a follow up that couldn’t be more timely or important. How to Argue With a Meat Eater is an empowering and deeply informative book that will leave readers more enriched and knowledgeable about veganism and how to argue effectively about it. Everyone would benefit from reading this book.—Moby

Ed brings a clear and accessible perspective to one of the defining issues of our time, leaving you informed, inspired and empowered.—Dr Gemma Newman, GP and author, MBBCh DRCOG DFSRH MRCGP

An ideal guide to understand the landscape of information (and misinformation) that defines beliefs, attitudes, and norms relating to human-animal relations. Equipped with this book, we might just be able to set some things straight and win more hearts and minds.—Dr Sparsha Saha, Political Scientist

The book animals have been waiting for you to read. A Swiss Army knife for debating.—Alexis Gauthier, Michelin-starred Vegan ChefEd Winters is a compassionate activist, best-selling author and vegan educator from the UK, widely known for his award-winning viral online content. He is a prolific public speaker who has been invited to schools, universities and businesses across the world, including major companies such as Google, Meta and American Express. Ed has given speeches at over a third of UK universities and at every Ivy League college in the US. In 2022, Ed taught as a Media & Design Fellow at Harvard University.

Ed has also given two TEDx talks that have amassed over 2.4 million views online. His viral university speech You Will Never Look at Your Life in the Same Way Again has over 35 million views online. Ed has been invited numerous times on to live television and radio, including for the BBC and ITV, and has been featured by media outlets including LadBible, The Times, the Independent and the Guardian.GB

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